On we go, fellow castaways on the literary sea.
This week, let's explore Vanity Publishing.
As much as I want to throw up in my mouth every time this subject comes up, it's a thing, because these vanity publishing scam jobs are still raking in money hand over fist from beginning authors.
So first of all, let's clarify a definition here: A "Vanity Press" is a company that makes its money from authors, not from books sales. Here is how it works:
You receive an email or a letter saying, "Yes, we love your story! Let's put it in print!" Okay, maybe not in that exact phrasing, but you get the gist here. All they want, they say, is three to five thousand dollars to cover editing services and a cover, and they PROMISE they'll get it onto Barnes & Nobel's shelf! Now, who in their right mind would turn that down, I ask? Why, no one, of course!
And that's how I very nearly got took. Because I didn't know how the business of writing is supposed to work. So let me lay it out for you, and it's right here where The Golden Rule comes into play. The Golden Rule of Publishing is this: The Gold flows FROM the Publisher, TO the Author. I'm convinced to this day that that is the case.
Here's what actually happens: They deliver almost ZERO actual editing. Maybe a cursory proofread. Nothing else. They Give it an amateurish cover, because who can really tell? You're too damn tickled and proud to finally become A PUBLISHED AUTHOR to realize that although your baby is cute, it needs a good, thorough chewing and a back-and-forth between you and your editing team. But what do I know, right? Then they set the price point at some ridiculous altitude, and let it languish in the sales basement of Amazon. Because they don't care how many you sell. They've probably promised you 100% of the profit, and told you you can keep your copyright.
But look at the contract you've signed: A seven-year, exclusive contract for all publishing formats, and if you're not happy, all you need to do is buy the contract out for another five hundred dollars.
They don't care how crappy your manuscript is. They have a 100% acceptance rate. Every book gets the same treatment. You make ZERO sales, and they don't care. They move on to the next sucker.
PublishAmerica is one of those companies. Whitmore Publishing. Dorrance. There are way too many to keep up with, and even so, some companies have even told me, "We have no room for your manuscript, but one of our publishing partners has agreed to look at it." Oh, boy. Don't hold your breath. This just gives the illusion of selectiveness while continuing to draw you along with that bait of "becoming a published author."
Do yourself a favor: look up a book called "Atlanta Nights." It was written by a group of top-selling, professional authors to expose PublishAmerica for the scam job it is. They deliberately wrote the most horrid, train-wreck punctuated, nuclear disaster they could come up with. Each author was assigned thee different chapters (not even sequential, but maybe I'm wrong), and they weren't allowed to communicate with each other. Guess what? It was accepted. And "published." Then the authors blew the cover off the joke.
One young man I worked with at my day job, came to me and asked my opinion on the novel he had published through PA. So I bought a copy. At twenty-five dollars. And it was horrid. A prologue so long it should have been a chapter in itself and revealed way too much of the plot later. Made me not even want to bother with the rest. But I fought on. Lord, I fought on. Sentence fragments, poor grammar, numerous spelling errors, lengthy expository passages, all stacked up. I couldn't finish.
Doo yourself another favor: Check out the Science Fiction and Fantasy Writers of America's webpage, Writer Beware!
https://www.sfwa.org/other-resources/for-authors__trashed/writer-beware/
Here, I just gave you your first contact in the professional writing community. That's where I started to wake up and realize that not all was sunshine and roses in the publishing community, and there were actually people who only wanted to take my money and run.
So, I'm getting a bit long-winded here, I know, but I want you to know you have options, and you need to take yourself seriously enough (and believe in yourself enough) to not pay these fly-by-night operators any of your heard-earned cash, because they are going to allow trash to be put on the market in your name, and a reputation is ten times harder to restore than to establish. There are no shortcuts to a smooth, quality product that people will want to read again and again.
As usual, leave your comments here if you want to discuss any of these concepts, and if I am helpful at all to you, let me know.
Let's do this!


